Overview
ZW Transfer is a pre-booked executive car and airport transfer service based in Oldham, Greater Manchester. It needed a premium brand and a website where customers can get a price and book in a few taps.
We created the visual identity in navy and gold, a high-resolution logo and favicon set, a print-ready business card and promotional banner, and fleet imagery. Online, we built a WordPress website with a custom booking plugin and a configurable fare engine, so customers enter pickup, stops and drop-off and see prices instantly.
services : Branding and web development
client : ZW Transfer
location : United Kingdom
platform : WordPress
The brief
The brand and the booking flow both had to say "premium, punctual and easy".
- Logo, colour palette and favicon set.
- Print-ready business card and banner.
- Fleet and vehicle imagery.
- Custom WordPress booking plugin.
- Tested, configurable fare engine.
- WhatsApp quick-contact button.
Solution and result
ZW Transfer has a consistent premium identity across print and screen, and a booking system designed around how airport and long-distance customers actually book.